Emerging market economies account for 80% of the world's population
and some 75% of its trade growth in the foreseeable future.
Management education can be a significant driver of growth in these
markets, but the dominant US and European education models must be
transformed to meet the unique needs of these regions. "Innovation
in Business Education in Emerging Markets" provides insights for
success that can be used by educators, administrators, policy
makers and planners in rapidly growing education markets.
The editors invited scholars and educators from around the world to
share their professional analyses and projections about the fastest
growing markets for management education. This volume covers the
spectrum from market analysis to critical commentary and promising
new trends. Across the countries, themes and chapters in this book,
the message is clear - innovation in instructional design and
applications of new technologies can transform business education
in emerging markets.
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