The book examines the value proposition of technology and its
relationship with business innovation, social preferences and its
role as a mechanism of labour savings or revenue generation. In the
same style as his first book, Redefining Financial Services , the
author combines empirical knowledge with a historical approach
revealing the explicit nature of technological advancement while
analysing the implicit impact on the process of business. The book
presents the reader with a question: does society shape technology
or is technology shaping society?
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