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Digital Entrepreneurship and the Global Economy (Hardcover)
Loot Price: R3,686
Discovery Miles 36 860
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Digital Entrepreneurship and the Global Economy (Hardcover)
Series: Routledge Advances in Management and Business Studies
Expected to ship within 12 - 17 working days
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Digital entrepreneurship refers to business activities in the
digital media and information and information and communication
technologies. It encompasses entrepreneurial pursuits in areas such
as artificial intelligence, blockchain, internet of things, and
augmented reality among many more. The digital economy is expected
to bring about $60 Trillion in revenue by 2025. With the rise and
proliferation of emerging technologies globally, entrepreneurs have
pursued opportunities to leverage skills, abilities, and resources
to find innovative revenue streams. Companies such as Facebook,
Uber, and Twitter are examples of highly successful digital firms
that have become giants in the industry. Entrepreneurs and
executives from all over the world are looking to follow in their
footsteps. The book will outline and discuss ideas and approaches
for companies of all sizes to benefit from the digital economy.
This edited book brings together chapter contributions from leading
practice experts and academics from all over the world. It advances
contemporary thinking on digital entrepreneurship and aims to
become the ultimate reference guide on the subject, making it
especially valuable to researchers, academics, students, and
professionals in the fields of entrepreneurship, international
business, and the management of technology and innovation.
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