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Books > History > History of specific subjects > Social & cultural history
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Aerofilms - A history of Britain from above (Hardcover, New)
Loot Price: R887
Discovery Miles 8 870
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Aerofilms - A history of Britain from above (Hardcover, New)
Series: English Heritage
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Aerofilms Ltd was born on 9 May 1919. An unprecedented business
venture, it hoped to marry the still fledgling technology of
powered flight to the discipline of photography. Its founders were
Claude Grahame-White, an internationally-famous English aviation
pioneer, and Francis Lewis Wills, a trained architect who had flown
as an observer for the Royal Naval Air Service during the First
World War. Together they embarked on a distinctively British tale
of derring-do. From developing photographic glass plates in a hotel
bathroom at the London Flying Club in Hendon, to producing many
thousands of aerial images every year, they took a tool which had
first been used for military intelligence, and repackaged it for
the mass market. As a result, Aerofilms lived through and recorded
one of the most tumultuous periods in British history. After
surviving the worldwide economic crash of the Great Depression in
the 1930s, and serving their country at the request of Winston
Churchill during the Second World War, they were still on hand to
help shape the Britain of the future, capturing the major
reconstruction projects of the 1940s and 50s. Aerofilms: A History
of Britain From Above draws on thousands of images, including many
that are rare or previously unseen, to present a vivid picture of
the nation in the first half of the twentieth century. Following
the company's enigmatic founders, daredevil pilots, skilled
photographers and innovative advertisers, it explores how they
manufactured and sold a potent sense of place and identity to the
British people. The story of Aerofilms - the men and women behind
the company and the photographs that they produced - is a story of
innovation, entrepreneurial spirit, war, marketing and the making
of 'Brand Britain'.
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