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Global Media - The Television Revolution in Asia (Paperback)
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Global Media - The Television Revolution in Asia (Paperback)
Series: East Asia: History, Politics, Sociology and Culture
Expected to ship within 12 - 17 working days
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This book is about the processes of globalization, demonstrated
through a comparative study of three television case histories in
Asia. Also illustrated are different approaches to providing
television services in the world: public service (NHK in Japan),
state (CCTV in China) and commercial (STAR TV, based in Hong Kong).
Through its focus, Global Media addresses a considerable lacuna in
the media studies literature, which tends to have a heavy Western
bias. It provides an original addition to the literature on
globalization, which is often abstract and anecdotal, in addition
to making a major contribution to comparative research in Asia.
Finally, it offers a thoughtful causal layered analysis, with a
concluding argument in favor of public service television.
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