Introduction to Global Business - Understanding the International Environment & Global Business (Paperback, 3rd edition)

Understanding today's rapidly changing global business environment can be challenging, particularly with conflicting news about how business actions in the European Union or emerging economies of Asia, or migrations from Mexico and Central America are impacting the U.S. and world economies. INTRODUCTION TO GLOBAL BUSINESS: UNDERSTANDING THE INTERNATIONAL ENVIRONMENT & GLOBAL BUSINESS, 3E provides a clear, comprehensive analysis of today's global business environment, supported by current examples and mini-cases. Written by authoritative professionals, this edition introduces globalization using unparalleled scholarship and the fundamentals of the global business environment -- culture, ethics, economics and information technology. You see how shifts in the global geopolitical balance of power and changing regional strategic alliances can impact job opportunities and future living standards, as the text flows from concept to application. MindTap digital resources help you apply principles to personal and professional situations.

General

Imprint:	South-Western College Publishing
Country of origin:	United States
Release date:	March 2022
First published:	2023
Authors:	James Kolari • L. Smith • Katherine Smith • Julian Gaspar • Leonard Bierman • Antonio Arreola-Risa
Dimensions:	274 x 218 x 28mm (L x W x T)
Format:	Paperback
Pages:	424
Edition:	3rd edition
ISBN-13:	978-0-357-71701-1
Categories:	Books > Business & Economics > Business & management > Management & management techniques > General Promotions
LSN:	0-357-71701-5
Barcode:	9780357717011

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