Lean Thinking was launched in the fall of 1996, just in time for
the recession of 1997. It told the story of how American, European,
and Japanese firms applied a simple set of principles called 'lean
thinking' to survive the recession of 1991 and grow steadily in
sales and profits through 1996. Even though the recession of 1997
never happened, companies were starving for information on how to
make themselves leaner and more efficient. Now we are dealing with
the recession of 2001 and the financial meltdown of 2002. So what
happened to the exemplar firms profiled in Lean Thinking? In the
new fully revised edition of this bestselling book those pioneering
lean thinkers are brought up to date. Authors James Womack and
Daniel Jones offer new guidelines for lean thinking firms and bring
their groundbreaking practices to a brand new generation of
companies that are looking to stay one step ahead of the
competition.
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