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The Marking Enterprise - Business Success and Societal Embedding (Paperback, 1st ed. 2007) Loot Price: R1,561
Discovery Miles 15 610
Repayment Terms: R146 pm x 12*
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The Marking Enterprise - Business Success and Societal Embedding (Paperback, 1st ed. 2007): Jean-Claude Thoenig, Charles Waldman

The Marking Enterprise - Business Success and Societal Embedding (Paperback, 1st ed. 2007)

Jean-Claude Thoenig, Charles Waldman

Series: INSEAD Business Press

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Loot Price R1,561 Discovery Miles 15 610 | Repayment Terms: R146 pm x 12*

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Based on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Series: INSEAD Business Press
Release date: October 2006
First published: 2007
Authors: Jean-Claude Thoenig • Charles Waldman
Dimensions: 235 x 155mm (L x W)
Format: Paperback
Pages: 241
Edition: 1st ed. 2007
ISBN-13: 978-1-349-28022-3
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 1-349-28022-4
Barcode: 9781349280223

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