Discover THE next big competitive advantage in business: learn how
augmented and virtual reality can put your business ahead.
Augmented reality (AR) and virtual reality (VR) are part of a new
wave of immersive technologies that offer huge opportunities for
businesses, across industries and regardless of their size. Most
people think of AR or VR as a new development in video gaming like
Pokemon GO, or an expensive marketing campaign by the Nikes of the
world. The truth is, businesses of any size can put these new
technologies to immediate use in areas that include: - Learning and
development - Remote collaboration and assistance - Visualization
of remote assets and environments - Sales and marketing - Consumer
behaviour research Reality Check dispels the common misconceptions
of AR and VR, such as them being too expensive or not easily
scalable, and details how business leaders can integrate them into
their business to deliver more efficient, impactful and
cost-effective business solutions. The up and coming voice of AR
and VR for businesses, Jeremy Dalton, uses case studies from
organizations all over the world including Cisco, Ford,
GlaxoSmithKline, La Liga and Vodafone to showcase the practical
uses of immersive technologies. Reality Check makes cutting-edge
technology accessible and grounds them into the everyday workings
of normal businesses. It is your one-stop non-technical guide to
incredibly exciting new technologies that will deliver results.
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