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Books > Business & Economics > Business & management > Sales & marketing > Market research

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Emerging Economy MNEs - Exploring the Integration of Knowledge Transfer and Strategy for Sustainable Performance (Hardcover, 1st ed. 2017) Loot Price: R1,469
Discovery Miles 14 690
Emerging Economy MNEs - Exploring the Integration of Knowledge Transfer and Strategy for Sustainable Performance (Hardcover,...

Emerging Economy MNEs - Exploring the Integration of Knowledge Transfer and Strategy for Sustainable Performance (Hardcover, 1st ed. 2017)

Joan Lilian Ogendo

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Loot Price R1,469 Discovery Miles 14 690 | Repayment Terms: R138 pm x 12*

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This book explores the influence of the modes of knowledge transfer and environmental dynamism on the relationship between strategic actions and the sustainable balanced scorecard measurement of performance. Special emphasis is placed on emerging multinational enterprises in Kenya, a country that is rapidly becoming one of the fastest growing economies in Africa. The chapters address the best strategy for sustainable performance, the integral modes of knowledge transfer on strategy for sustainable performance and the achievement of sustainable performance in dynamic business environments. Providing innovative research on 25 diverse MNEs in Kenya, this book can be used by managers, investors, consultants, researchers and postgraduate students to understand the strategic mechanisms used by these emerging enterprises.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Release date: April 2017
First published: 2017
Authors: Joan Lilian Ogendo
Dimensions: 210 x 148 x 8mm (L x W x T)
Format: Hardcover
Pages: 103
Edition: 1st ed. 2017
ISBN-13: 978-3-319-52035-3
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Sales & marketing > Market research
Books > Business & Economics > Business & management > Business mathematics & systems > General
LSN: 3-319-52035-0
Barcode: 9783319520353

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