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Tourism Entrepreneurship in Portugal and Spain - Competitive Landscapes and Innovative Business Models (Hardcover, 1st ed. 2022) Loot Price: R3,642
Discovery Miles 36 420
Tourism Entrepreneurship in Portugal and Spain - Competitive Landscapes and Innovative Business Models (Hardcover, 1st ed....

Tourism Entrepreneurship in Portugal and Spain - Competitive Landscapes and Innovative Business Models (Hardcover, 1st ed. 2022)

Joao Leitao, Vanessa Ratten, Vitor Braga

Series: Tourism, Hospitality & Event Management

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Loot Price R3,642 Discovery Miles 36 420 | Repayment Terms: R341 pm x 12*

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This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Series: Tourism, Hospitality & Event Management
Release date: February 2022
First published: 2022
Editors: Joao Leitao • Vanessa Ratten • Vitor Braga
Dimensions: 235 x 155 x 25mm (L x W x T)
Format: Hardcover
Pages: 282
Edition: 1st ed. 2022
ISBN-13: 978-3-03-089231-9
Categories: Books > Business & Economics > Economics > Political economy
Books > Business & Economics > Business & management > Ownership & organization of enterprises > Entrepreneurship
Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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LSN: 3-03-089231-X
Barcode: 9783030892319

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