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Books > Language & Literature > Language & linguistics > Translation & interpretation
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Localizing Apps - A practical guide for translators and translation students (Paperback)
Loot Price: R1,515
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Localizing Apps - A practical guide for translators and translation students (Paperback)
Series: Translation Practices Explained
Expected to ship within 10 - 15 working days
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The software industry has undergone rapid development since the
beginning of the twenty-first century. These changes have had a
profound impact on translators who, due to the evolving nature of
digital content, are under increasing pressure to adapt their ways
of working. Localizing Apps looks at these challenges by focusing
on the localization of software applications, or apps. In each of
the five core chapters, Johann Roturier examines: The role of
translation and other linguistic activities in adapting software to
the needs of different cultures (localization); The procedures
required to prepare source content before it gets localized
(internationalization); The measures taken by software companies to
guarantee the quality and success of a localized app. With
practical tasks, suggestions for further reading and concise
chapter summaries, Localizing Apps takes a comprehensive look at
the transformation processes and tools used by the software
industry today. This text is essential reading for students,
researchers and translators working in the area of translation and
creative digital media.
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