The Art of Creative Thinking provides clear, practical guidelines
for developing your powers as a creative thinker. Using examples of
entrepreneurs, authors, scientists and artists, John Adair
illustrates a key aspect of creativity in each chapter. Stimulating
and accessible, this book will help you to understand the creative
process, overcome barriers to new ideas, learn to think effectively
and develop a creative attitude. It will help you to become more
confident in yourself as a creative person. The Art of Creative
Thinking gives you a fresh concept of creative thinking and it will
guide you in developing your full potential as a creative thinker.
New ideas are the seeds of new products and services, and this book
will open the door to them.
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