'A manifesto for twenty-first-century leadership packaged in a fun
and engaging story. Buy this book and get it in the hands of
everyone in your company' Darren Hardy, publisher, Success magazine
Ben is a young manager who has been charged with persuading 500
employees to agree to a merger. Facing an impossible battle, he
seeks the advice of an old friend, who introduces him to eccentric
Aunt Elle. In the week leading up to the crucial employee vote,
Aunt Elle teaches Ben about the power of influence and positive
persuasion. Ben also meets with the company's top executives,
coming back with a new leadership lesson each time. Ben finally
learns the critical principle so many people in power fail to
grasp: it's not about me, it's about you. Written with a light
touch and filled with practical advice, this book will resonate
with all who aspire to influential leadership.
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