This illuminating Handbook presents the state of the art in the
scientific field of experience economy studies. It offers a rich
and varied collection of contributions that discuss different
issues of crucial importance for our understanding of the
experience economy. Each chapter reflects diverse scientific
viewpoints from disciplines including management, mainstream
economics and sociology to provide a comprehensive overview.The
Handbook is divided into three subsections to explore progression
in the scientific field of experience economy studies. The first
section focuses on fundamental debates surrounding the nature and
importance of the experience economy. The second section presents
more specific topics including innovation, networks and the design
of experiences. Finally, the last section explores issues such as
cultural events, cuisine, theatre and video games. Moreover, the
Handbook gives an insight into how receivers react to experiential
elements of experience economy studies. An innovative presentation
of experience economics, this is a remarkable collection of new
theory and analyses. This book will prove an invaluable resource to
researchers and students in management, marketing, psychology and
economics. Contributors: A.E. Andersson, D.E. Andersson, J.O.
Baerenholdt, A. Boswijk, L. Chalip, P. Cooke, B.E. Dale, M. Dixon,
D. Eide, L. Fuglsang, J.H. Gilmore, B.C. Green, S. Gudiksen, M.
Haldrup, G.W. Hallberg, A.H. Hansen, O. Harslof, F. Holt, J.K.
Jacobsen, C. Jantzen, J.F. Jensen, F. Lapenta, J. Larsen, Y.-C.
Lin, A. Lorentzen, L. Mossberg, B.T. Nilsen, B.J. Pine II, G.
Schulze, A. Snel, F. Sorensen, D. Sundbo, J. Sundbo, C. Svabo, T.
Tschang, J. Vang
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!