The Complete Sales Letter Book: Model Letters for Every Selling Situation - Model Letters for Every Selling Situation (Hardcover)

Part 1 includes letters that inspire and motivate salespeople to seek prospects despite daunting circumstances.

Part 2 tracks with letters the sales process through potential roadblocks to the closing.

Part 3 shows how to sustain relationships with customers through effectively written communication.

Part 4 draws sample letters from cyberspace to illustrate how companies are adapting to the internet.

Any sales representative will find in this convenient volume time-saving techniques to encourage better communication with both customers and sales and service staffs that will ultimately lead to increased sales.

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