Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Business & Economics > Business & management

Buy Now

Visual Consumption (Hardcover, New) Loot Price: R4,260
Discovery Miles 42 600
Repayment Terms: R399 pm x 12*
Add to cart
Visual Consumption (Hardcover, New): Jonathan Schroeder

Visual Consumption (Hardcover, New)

Jonathan Schroeder

Series: Routledge Interpretive Marketing Research

 (sign in to rate)
Loot Price R4,260 Discovery Miles 42 600 | Repayment Terms: R399 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days


A key characteristic of the twenty first century economy is 'the image'. Brand development is based on image, products are advertised via images, and corporate image is critical for economic success. This book draws from art history, photography and visual studies to develop an interdisciplinary, image-based approach to understanding consumer behaviour.

Related link: Series Editor website
eBook available with sample pages: 0203471636

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Interpretive Marketing Research
Release date: 2002
First published: 2002
Authors: Jonathan Schroeder
Dimensions: 234 x 156 x 19mm (L x W x T)
Format: Hardcover
Pages: 206
Edition: New
ISBN-13: 978-0-415-24424-4
Categories: Books > Business & Economics > Business & management > General
LSN: 0-415-24424-2
Barcode: 9780415244244

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners