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Food, Agri-Culture and Tourism - Linking Local Gastronomy and Rural Tourism: Interdisciplinary Perspectives (English, German, Italian, Paperback, 2011 ed.)
Loot Price: R4,460
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Food, Agri-Culture and Tourism - Linking Local Gastronomy and Rural Tourism: Interdisciplinary Perspectives (English, German, Italian, Paperback, 2011 ed.)
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This book will be a valuable source of information for those
concerned with rural and farm tourism, sustainable tourism and the
marketing of "Calibri">local gastronomy. It presents cases with
an international and interdisciplinary approach in order to provide
ideas for strategic perspectives in tourism studies. Furthermore,
for the first time the complex fields of rural and food tourism are
examined from an international (Italy and Germany) viewpoint. This
book explores ways in which gastronomical heritage (i.e., regional
food, organic food) can be incorporated in rural tourism (above all
farm tourism) and development policies as well as in new avenues of
research e.g., sensory marketing, online marketing) in order to
enhance sustainable practices both in the tourism and in the
agri-food sector. Overall, the book presents an overview of
benchmark practices for professionals (associations of rural
tourism, farmers, etc.), while offering scholars a well-founded
source to refer to in order to gain up-to-date insights into the
state of the art of studies on rural and food tourism.
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