Books > Business & Economics > Industry & industrial studies > Service industries > Sport & leisure industries
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The Business of Leisure - Tourism, Sport, Events and Other Leisure Industries (Hardcover, 2nd edition)
Loot Price: R4,139
Discovery Miles 41 390
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The Business of Leisure - Tourism, Sport, Events and Other Leisure Industries (Hardcover, 2nd edition)
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Whereas leisure was once treated as a social service, a business
culture has swept through what remains of the voluntary and public
sectors today. Ken Roberts explains how and why this has happened,
what it means for tourism, sport, the arts and broadcasting, and
why events, in particular mega-events, have become prize
acquisitions. The Business of Leisure addresses the trend towards
commercialisation in the provision of leisure that has not only
continued but accelerated since the 2004 publication of The Leisure
Industries. This updated second edition reflects how recent
developments such as the age of austerity, demographic changes and
the rise of digital information technologies have transformed the
leisure sector. At the same time, the book demonstrates how
voluntary associations and public providers have been able to
withstand the ever-growing pressures from big business and
commerce. This thought-provoking text provides both a historical
overview and an up-to-date introduction to the contemporary study
of leisure. It is an invaluable resource for students in areas such
as leisure studies and management, sports studies, tourism and
events management, as well as those on management, business and
sociology courses.
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