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Sports Broadcasting (Paperback)
Loot Price: R2,143
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Sports Broadcasting (Paperback)
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With the thrill of the game and the excitement of documenting
captivating moments for sports history, sports broadcasting is one
of the most desired jobs among sports and journalism professionals.
Designed to provide students with the skills to be successful in
their careers, Sports Broadcasting With HKPropel Access is a
comprehensive look at the field, with coverage of all aspects of
the job that an entry-level sports broadcaster will need to know
about. The text begins with the history and background of the
sports broadcasting industry. Students will next learn about modern
topics that are critical in the business today, with an overview of
the various outlets, including television, radio, streaming, and
podcasting. They will then dive into lessons on the skills every
sportscaster needs for success, including conducting in-person and
remote interviews of coaches and players, writing for broadcast
versus writing for other channels such as web and mobile devices,
shooting games or events, producing a sportscast, and editing video
for broadcast. The career demands of both television and radio
broadcasting are explored, and the increasing popularity of
podcasting and streaming is examined. Students will journey through
the steps involved in preparing for a live sports production,
including play-by-play for radio and television, color commentary,
and sideline reporting. A look into the different types of social
media and their impact on sports broadcasting is followed by tips
and advice on creating an effective social media presence and best
practices for using social media as a sports broadcaster. The final
chapters prepare students to pursue a career in sports
broadcasting-offering practical advice on preparing resumes,
portfolios, and job searching-and discuss issues and ethics
relevant to modern-day sports broadcasting. Throughout the text,
Major Moments sidebars discuss defining moments in the history of
sports broadcasting and their impact on the field today, while Pro
Advice sidebars feature interviews with sports broadcasting
professionals and offer career tips and practical advice. Related
online learning aids and activities delivered through HKPropel
further the learning experience. These include key term flash cards
and downloadable worksheets. Video lessons and audio clips
demonstrate skills covered in the text, such as setting up for an
interview, capturing footage with a cell phone camera, and
preparing for a broadcast. Student activities related to the video
can be assigned and tracked by instructors through HKPropel, while
writing prompts and a video editing assignment provide valuable
hands-on experience in tasks students will need to be successful in
their careers. With Sports Broadcasting, students will gain the
knowledge and practical skills they need to be a well-rounded
broadcaster in any segment of the field. Note: A code for accessing
HKPropel is included with all new print books.
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