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Books > Business & Economics > Business & management > Business strategy
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Competitive Strategies for Small and Medium Enterprises - Increasing Crisis Resilience, Agility and Innovation in Turbulent Times (Hardcover, 1st ed. 2016)
Loot Price: R2,926
Discovery Miles 29 260
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Competitive Strategies for Small and Medium Enterprises - Increasing Crisis Resilience, Agility and Innovation in Turbulent Times (Hardcover, 1st ed. 2016)
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This book is a timely guide for Small and Medium Enterprise (SME)
researchers, policy makers and strategists. SMEs are the most
important sources of job creation and local development especially
in knowledge-based economies. As turbulence in the globalized
economies expands SMEs will have to learn to sustain
competitiveness by developing their 'dynamic capabilities'. Based
on the findings of a 4-year European and Latin American research
project, this book provides a theoretical framework, practical
instruments and cases on how SMEs in diverse economic, social and
cultural contexts can develop crisis resilience, increase agility,
innovate and thus successfully compete in turbulent times.
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