Why are some companies able to achieve success, even under
difficult circumstances, whereas others struggle and face problems?
The results of this large-scale study of over 1,000 top companies
and leaders, such as Nestle, T-Mobile, Peter Brabeck-Lathmate, Rene
Obermann and Markus Langes-Swarovski, are clear. Success doesn't
depend on the market situation, but on the management of the
company. The book looks at the success factors of high-performing
companies, and how they perform in areas such as innovation, market
orientation, core competencies, and leadership.
General
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