Innovation principles to bring about meaningful and sustainable
growth in your organization
Using a list of more than 2,000 successful innovations,
including Cirque du Soleil, early IBM mainframes, the Ford Model-T,
and many more, the authors applied a proprietary algorithm and
determined ten meaningful groupings--the Ten Types of
Innovation--that provided insight into innovation. "The Ten Types
of Innovation "explores these insights to diagnose patterns of
innovation within industries, to identify innovation opportunities,
and to evaluate how firms are performing against competitors. The
framework has proven to be one of the most enduring and useful ways
to start thinking about transformation.Details how you can use
these innovation principles to bring about meaningful--and
sustainable--growth within your organizationAuthor Larry Keeley is
a world renowned speaker, innovation consultant, and president and
co-founder of Doblin, the innovation practice of Monitor Group;
BusinessWeek named Keeley one of seven Innovation Gurus who are
changing the field
The Ten Types of Innovation concept has influenced thousands of
executives and companies around the world since its discovery in
1998. "The Ten Types of Innovation" is the first book explaining
how to implement it.
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