Public Relations Research Annual - Volume 2 (Paperback)

The purpose of this second volume is to challenge and extend the field of research in public relations. Taking a proactive approach to creating a stable, yet not stagnant annual, the editors directly solicited chapters on exciting and intriguing subjects. Assuming some prior knowledge, interests, and commitment of their readers, the editors hope that each chapter's report on original research provides enough context for understanding even if the area of inquiry is new to the readers.
"Public Relations Research Annual, Volume 2," continues to advance within the discipline beyond anecdotes to practical theories and research. Educators, practitioners, and researchers will find this annual's presentations and critiques useful in creating a systematic framework for their own endeavors.

General

Imprint:	Routledge Member of the Taylor and Francis Group
Country of origin:	United States
Release date:	May 1990
First published:	2009
Editors:	Larissa A. Grunig • James E. Grunig
Dimensions:	229 x 152 x 14mm (L x W x T)
Format:	Paperback
Pages:	280
ISBN-13:	978-0-8058-0678-6
Categories:	Books > Business & Economics > Business & management > Sales & marketing > Public relations Promotions
LSN:	0-8058-0678-4
Barcode:	9780805806786

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