This insightful book explores the most important established and
emerging qualitative and quantitative research methods in tourism.
The authors provide a detailed overview of the nature of the
research method, its use in tourism, the advantages and
limitations, and future directions for research. Each chapter is
structured to provide information on: the nature of the technique
and its evolution; background and types of problems that the
technique is designed to handle; applications of the technique to
tourism, including discussion of studies that have used the
technique and their findings; advantages and limitations of the
technique conceptually and for policy formulation; and further
developments and applications of the technique in tourism research.
Handbook of Research Methods in Tourism will appeal to social
scientists, students as well as researchers in tourism who use
quantitative and qualitative research techniques. Contributors:
K.M. Adams, E. Ahmed, A. Apostolakis, S. Cang, C. Cater, S.
Divisekera, D. Dredge, L. Dwyer, E.W. Foemmel, L. Fredline, A.
Gill, U. Gretzel, R. Hales, G.R. Jennings, O. Junek, H.
Kennedy-Eden, L. Killion, G. Kyle, J. Lee, Z. Lei, G. Li, T. Low,
N.G. McGehee, C. Morley, A. Papatheodorou, G.B. Peng, S. Petit,
T.D. Pham, C. Polo, N.F. Ribeiro, J. Rossello, C.A. Santos, N.
Seetaram, C. Shim, H. Song, S. Stepchenkova, D.J. Timothy, L.W.
Turner, E. Valle, C. Vu, S.F Witt
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