This book is a response to the burgeoning interest in cultural
tourism and the associated need for a coherently theorized approach
for understanding the practices and processes that such an interest
creates. Cultural tourism has become an important and popular
aspect of contemporary tourism studies in academic study as well as
providing a rich seam of up scale product development opportunities
in the industry as a whole. Much of the related literature however
focuses upon describing and categorising cultural tourism from a
supply-side perspective and taxonomizing cultural tourists on the
basis of their level of involvement and interest and/or their
economic worth as sought after market segment. There have been few
recent attempts at a rigorous re-theorization of the issues beyond
conventional representational theories and this books aims to fill
this void.
This groundbreaking volume provides a theoretical and empirical
account of what it means to be a cultural tourist and a creative
and affective user of heritage itself. It uniquely achieves this by
exploring the interactions of people with places, spaces,
intangible heritage and ways of life not as linear alignments but
as seductive a momentsa (TM) of encounter and engagement,
performance and meaning-making, which are constitutive of cultural
experience in its broadest sense. The book further explores
cultural encounters in heritage tourism as events that capture and
constitute important social relations involving power and
authority, self-consciousness and social position, gender and
space, history and the present. It will also explore the
consequences these insights have for our understanding of heritage
and its management in the context of tourist activity.
In capturing the a cultural momenta (TM), this book provides a
better understanding of the motivations, on-site activities,
meaning constructions and other cultural work done by both tourists
and tourist operators, the volume confronts and explores the
cultural, political and economical interrelations between heritage
and the tourism industry. In so doing, it also investigates how
this co-mingling of identity, representation and social life may be
better apprehended with the wider shift in critical thought towards
notions of affect and performativity.
The book is a fundamental and influential contribution to
research in this field. It will be significant value to students,
academics and researchers interested in this broad topic area.
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