Online Book Marketing - The Least Expensive, Most Effective Ways to Create Book Buzz (Paperback)

If you're an author or publisher who really wants to sell books, then you've got to create a platform that connects, communicates and builds long-term relationships with your readers online. "Online Book Marketing" will show you how. With a conversational tone that will put readers at ease, the book covers topics such as how to effectively use Twitter, Facebook, LinkedIn and YouTube; methods for engaging readers through articles, newsletters, audio podcasts and videos; ways to drive targeted traffic to your website or blog; and how to use search engine optimization (SEO) techniques that will increase visibility on the Web. This valuable guide is filled with hundreds of resources and there 's a FREE companion workbook available from www.onlinebookbuzz.com. All-in-all, this title provides explanations and tips that will help you navigate, decipher and select the best methods you can use to generate online book buzz.

General

Imprint:	360 Books, LLC
Country of origin:	United States
Release date:	June 2011
First published:	June 2011
Authors:	Lorraine Phillips
Designers:	360 Books
Dimensions:	229 x 152 x 12mm (L x W x T)
Format:	Paperback - Trade
Pages:	226
ISBN-13:	978-0-9822765-5-6
Categories:	Books > Business & Economics > Business & management > E-commerce Books > Language & Literature > Literary & linguistic reference works > Writing & editing guides > General Books > Business & Economics > Business & management > Sales & marketing > General Promotions
LSN:	0-9822765-5-9
Barcode:	9780982276556

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