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Business Practices, Growth And Economic Policy In Emerging Markets (Hardcover)
Loot Price: R2,371
Discovery Miles 23 710
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Business Practices, Growth And Economic Policy In Emerging Markets (Hardcover)
Series: Wspc Series In Business And Emerging Markets, 1
Expected to ship within 10 - 15 working days
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Globalization has forced international firms to be competitive,
innovative, and most importantly, adaptive to the changing economic
conditions and consumer behavior, and emerging threats from local
firms based in developing countries and emerging markets. These
markets also have one of the fastest growth rates in the world
given the advancement in technology, the rise in global
investments, and the change in culture. As such, the knowledge
translation and transfer from advanced countries to emerging
markets and vice-versa is of essence; the advanced countries need
access to the markets, and the emerging markets need the technology
and investments, among others, from advanced countries. It is a
win-win strategy to develop competitive advantage for international
firms. In this context, the authors, who have significant
international business knowledge in developing countries and
emerging markets, carefully present a selection of peer-reviewed
edited chapters that are research-based, theoretical sound, and
managerially relevant.The book serves as an essential tool to
study, apply, and analyze the contemporary dynamics in developing
and emerging markets as the chapters cover recent and relevant
business topics such as talent management, ICT technologies,
innovation, artificial intelligence and cybersecurity, business
incubation home market, and entry strategies.
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