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Understanding Cross-Cultural Management (Paperback, 4th edition)
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Understanding Cross-Cultural Management (Paperback, 4th edition)
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Given the global nature of business today and the increasing
diversity within the workforce of so many industries and
organisations, a cross-cultural component in management education
and training has become essential. This is the case for every type
of business education, whether it be for aspiring graduates at the
start of their careers or senior managers wishing to increase their
effectiveness or employability in the international market. The 4th
edition of Understanding Cross-Cultural Management has been adapted
in line with the feedback from our many readers, and boasts new
case study material based on recent research, as well as a stronger
focus on Asian cultures, thereby providing more non-Western
examples. Understanding Cross-Cultural Management offers a
selective but broad view of classic and contemporary thinking on
cultural management and encourages you to apply theories and ideas
to practice - and to relate them to your own experience - through
various examples and cases from the business world as well as
through a range of practical activities, including: *
Cross-cultural concepts, which explain key ideas from leading
theorists, thinkers and practitioners. * Case studies (many of them
based on articles from the Financial Times), dilemmas and points
for reflection, which enable you to judge internally and interact
externally. * Spotlights in every chapter, which briefly illustrate
the concepts being described. * Mini-cases with questions and
points for discussion, which encourage consistent application of
theory to practice. * Activities at the end of each chapter, as
well as at the end of each of the book's three parts, which provide
a broader and more integrated perspective on the material in each
section. These encourage you to develop both your cross-cultural
management skills and a critical view of research done in this
area. This book has been written for undergraduate and postgraduate
students, as well as practising managers and professionals, who are
studying cross-cultural and international management as part of
either specialist international business programmes or general
business-related qualifications. This book is also a valuable
resource for self-study, enabling readers to extend and to deepen
their cross-cultural awareness.
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