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Communicating When Your Company is Under Siege (Paperback, 3) Loot Price: R1,022
Discovery Miles 10 220
Repayment Terms: R96 pm x 12*
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Communicating When Your Company is Under Siege (Paperback, 3): Marion Pinsdorf

Communicating When Your Company is Under Siege (Paperback, 3)

Marion Pinsdorf

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Loot Price R1,022 Discovery Miles 10 220 | Repayment Terms: R96 pm x 12*

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Marion Pindsdorf's prescription to prevent a corporate disaster is: "when public health and safety are involved, tell it all and tell it fast." This book is a guide for companies large and small for surviving a public crisis. It is a battle tested guide written by a veteran public relations expert that is packed with information on working with the media during a corporate public crisis. Pindsdorf uses specific cases as examples of how to and how not to handle public relations during a crisis.

General

Imprint: Fordham University Press
Country of origin: United States
Release date: March 1999
First published: March 1999
Authors: Marion Pinsdorf
Dimensions: 229 x 152 x 24mm (L x W x T)
Format: Paperback - Trade / Trade
Pages: 171
Edition: 3
ISBN-13: 978-0-8232-1784-7
Categories: Books > Business & Economics > Business & management > Sales & marketing > Public relations
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LSN: 0-8232-1784-1
Barcode: 9780823217847

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