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Churchill's Adaptive Enterprise - Lessons for Business Today (Paperback, New)
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Churchill's Adaptive Enterprise - Lessons for Business Today (Paperback, New)
Series: Lessons from History
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Winston Churchill is widely regarded as one of the greatest leaders
of the 20th century. But as he became Prime Minister in May 1940,
in a period of calamitous change, what did he actually do? How did
he transform his organization to turn his perilous situation
around? Both Churchill in 1940 and business people today grapple
with an unprecedented level of change adversely impacting their
organizations at the enterprise, business unit, or project level.
Churchill's Adaptive Enterprise is about how Churchill, under
tremendous pressure, inspired his nation to continue a fight
already considered lost. Not only did he have to stave off an
imminent enemy invasion but he had to move the peacetime economy to
one that could support a war. This meant focusing slender resources
on the immediate threat, unifying a disparate economy, and
directing its output into immediate military use. Within a very
short time, Churchill had to transform his organization to the
modern-day equivalent of an Adaptive Enterprise so that it could
adapt to this unexpected situation. He did this using the emerging
technologies of the day, and of course he had to get it right the
first time and make the investments count. As he illustrates
Churchill's journey to an Adaptive Enterprise, author Mark
Kozak-Holland draws parallels between events in World War II and
today's business challenges. An Adaptive Enterprise modifies the
way an organization behaves -- primarily, in how it wrestles with
change. Adaptive Enterprises rapidly react to business events in
real-time, comparing them against various scenarios, and enact
appropriate countermeasures to stay ahead of the competition and
thrive. Through recent advances in emerging technology, large
organizations can become more agile and mimic the characteristics
of a small organization. Churchill created his Adaptive Enterprise
in a very dire situation. Not only did the transformed organization
work, but it surpassed all expectations and changed the course of
history. This book will show you how he did it, and how you can do
the same in your own organization.
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