Events and Festivals - Current Trends and Issues (Paperback)

Events and Festivals have an increasingly vital role in our leisure lifestyles. We recognise them as part of our lives. For some, of they are a very significant part of our lives.
The network of festivals and events that either adorn the world now, or are planned for the future, can both serve to motivate new visits as well as enhance the lives of the people who live in - or near - the host area. They are also dynamos of cultural development, of sport knowledge and excellence and sophisticated consumption. Such dynamic outputs require dynamic inputs. This book looks at different event and festival cases and forwards separate and current managerial implications and responses to these, with reference to the UK, America and Australia.
Both up-to-date and forward thinking, the managerial themes addressed are: Creative Management, Festival and Event audience development, Culture and Community, Event and Festival evaluation. Festival and event types include sport events, art festivals, community events, live music and culinary extravaganza.
This book was previously published as a special issue of Managing Leisure: An International Journal.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	March 2009
First published:	2008
Editors:	Martin Robertson • Elspeth Frew
Dimensions:	246 x 189 x 8mm (L x W x T)
Format:	Paperback
Pages:	142
ISBN-13:	978-0-415-49563-9
Categories:	Books > Arts & Architecture > Performing arts > General Books > Business & Economics > Business & management > General Promotions
LSN:	0-415-49563-6
Barcode:	9780415495639

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!