Books > Reference & Interdisciplinary > Communication studies > Media studies
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Writing Feature Articles - Print, Digital and Online (Hardcover, 5th edition)
Loot Price: R3,984
Discovery Miles 39 840
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Writing Feature Articles - Print, Digital and Online (Hardcover, 5th edition)
Expected to ship within 12 - 17 working days
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Writing Feature Articles presents clear and engaging advice for
students and young professionals on working as a freelance feature
writer. This fifth edition not only covers producing content for
print, but also for digital platforms and online. Mary Hogarth
offers comprehensive guidance on every aspect of feature writing,
from having the initial idea and conducting market and subject
research, to choosing the right target audience and publishing
platform and successfully pitching the article. In addition, the
book instructs students on developing their own journalistic style
and effectively structuring their feature. Each chapter then
concludes with an action plan to help students put what they have
read into practice. Topics include: Life as a freelance Building a
professional profile Telling a story with images Developing a
specialism Interviewing skills Profile and interview articles
Working in publicity and advertising A career in magazines and
newspapers Getting published overseas Understanding issues in media
law and regulation The book also provides an extensive range of
interviews with successful media professionals, including a
newspaper editor, a money, health and lifestyle journalist, a
copywriter and an award-winning columnist, where they share their
own experiences of working in the industry and offer invaluable
tips on best practice.
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