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Eurasian Business Perspectives - Proceedings of the 24th Eurasia Business and Economics Society Conference (Hardcover, 1st ed. 2019) Loot Price: R2,655
Discovery Miles 26 550
Repayment Terms: R249 pm x 12*
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Eurasian Business Perspectives - Proceedings of the 24th Eurasia Business and Economics Society Conference (Hardcover, 1st ed....

Eurasian Business Perspectives - Proceedings of the 24th Eurasia Business and Economics Society Conference (Hardcover, 1st ed. 2019)

Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Ugur Can

Series: Eurasian Studies in Business and Economics, 11/2

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Loot Price R2,655 Discovery Miles 26 550 | Repayment Terms: R249 pm x 12*

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This volume of Eurasian Studies in Business and Economics includes selected papers from the 24th Eurasia Business and Economics Society (EBES) Conference, held in Bangkok. The theoretical and empirical papers gathered here cover diverse areas of business and management from different geographic regions; yet the main focus is on the latest findings on evolving marketing methods, analytics, communication standards, and their effects on customer value and engagement. The volume also includes related studies that analyze sustainable consumer behavior, and business strategy-related topics such as cross-border restructuring, quality management standards, and the internationalization of SMEs.

General

Imprint: Springer Nature Switzerland AG
Country of origin: Switzerland
Series: Eurasian Studies in Business and Economics, 11/2
Release date: June 2019
First published: 2019
Editors: Mehmet Huseyin Bilgin • Hakan Danis • Ender Demir • Ugur Can
Dimensions: 235 x 155mm (L x W)
Format: Hardcover
Pages: 181
Edition: 1st ed. 2019
ISBN-13: 978-3-03-018651-7
Categories: Books > Social sciences > Psychology > Occupational & industrial psychology
Books > Business & Economics > Business & management > Business ethics
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LSN: 3-03-018651-2
Barcode: 9783030186517

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