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A History of Data Visualization and Graphic Communication (Hardcover)
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A History of Data Visualization and Graphic Communication (Hardcover)
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A comprehensive history of data visualization—its origins, rise,
and effects on the ways we think about and solve problems. With
complex information everywhere, graphics have become indispensable
to our daily lives. Navigation apps show real-time, interactive
traffic data. A color-coded map of exit polls details election
balloting down to the county level. Charts communicate stock market
trends, government spending, and the dangers of epidemics. A
History of Data Visualization and Graphic Communication tells the
story of how graphics left the exclusive confines of scientific
research and became ubiquitous. As data visualization spread, it
changed the way we think. Michael Friendly and Howard Wainer take
us back to the beginnings of graphic communication in the
mid-seventeenth century, when the Dutch cartographer Michael
Florent van Langren created the first chart of statistical data,
which showed estimates of the distance from Rome to Toledo. By 1786
William Playfair had invented the line graph and bar chart to
explain trade imports and exports. In the nineteenth century, the
“golden age” of data display, graphics found new uses in
tracking disease outbreaks and understanding social issues.
Friendly and Wainer make the case that the explosion in graphical
communication both reinforced and was advanced by a cognitive
revolution: visual thinking. Across disciplines, people realized
that information could be conveyed more effectively by visual
displays than by words or tables of numbers. Through stories and
illustrations, A History of Data Visualization and Graphic
Communication details the 400-year evolution of an intellectual
framework that has become essential to both science and society at
large.
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