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Six Minutes in Berlin - Broadcast Spectacle and Rowing Gold at the Nazi Olympics (Paperback)
Loot Price: R565
Discovery Miles 5 650
You Save: R55
(9%)
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Six Minutes in Berlin - Broadcast Spectacle and Rowing Gold at the Nazi Olympics (Paperback)
Series: Studies in Sports Media
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List price R620
Loot Price R565
Discovery Miles 5 650
You Save R55 (9%)
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The Berlin Olympics, August 14, 1936. German rowers, dominant at
the Games, line up against America's top eight-oared crew. Hundreds
of millions of listeners worldwide wait by their radios. Leni
Riefenstahl prepares her cameramen. Grantland Rice looks past the
75,000 spectators crowding the riverbank. Above it all, the Nazi
leadership, flush with the propaganda triumph the Olympics have
given their New Germany, await a crowning victory they can
broadcast to the world. The Berlin Games matched cutting-edge
communication technology with compelling sports narrative to draw
the blueprint for all future sports broadcasting. A global
audience--the largest cohort of humanity ever assembled--enjoyed
the spectacle via radio. This still-novel medium offered a
"liveness," a thrilling immediacy no other technology had ever
matched. Michael J. Socolow's account moves from the era's
technological innovations to the human drama of how the race
changed the lives of nine young men. As he shows, the origins of
global sports broadcasting can be found in this single, forgotten
contest. In those origins we see the ways the presentation,
consumption, and uses of sport changed forever.
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