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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry

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Handbook of Hospitality Strategic Management (Hardcover) Loot Price: R6,576
Discovery Miles 65 760
Handbook of Hospitality Strategic Management (Hardcover): Michael Olsen, Jinlin Zhao

Handbook of Hospitality Strategic Management (Hardcover)

Michael Olsen, Jinlin Zhao

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Loot Price R6,576 Discovery Miles 65 760 | Repayment Terms: R616 pm x 12*

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Handbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of strategic management in hospitality.
The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.
Environmental scanning relating to the hospitality and tourism industry
Competitive methods of multinational companies of the world-wide hotel industry
Organizational structure and Human Resources
The role of technology in organizational structure
Leadership and managerial strategies
Communication, technology and change in hospitality concepts
Concept and strategy models

General

Imprint: Butterworth-Heinemann
Country of origin: United Kingdom
Release date: July 2008
First published: 2008
Editors: Michael Olsen • Jinlin Zhao
Dimensions: 234 x 156 x 34mm (L x W x T)
Format: Hardcover
Pages: 498
ISBN-13: 978-0-08-045079-7
Categories: Books > Business & Economics > Business & management > Management & management techniques > General
Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General
LSN: 0-08-045079-2
Barcode: 9780080450797

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