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Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism (Hardcover)
Loot Price: R7,023
Discovery Miles 70 230
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Accelerating Knowledge Sharing, Creativity, and Innovation Through Business Tourism (Hardcover)
Expected to ship within 10 - 15 working days
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Total price: R7,043
Discovery Miles: 70 430
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Business tourism is a newly coined terminology in social sciences
and management literature. It is defined as individuals traveling
and staying outside of their hometowns for not more than one
successive year for the purpose of enjoyment and other drives
(e.g., learning and business activities). Key business tourism
activities include attending a variety of meetings, conferences,
and workshops as well as exhibitions. Understanding the negative
and positive aspects of business tourism is essential to promoting
employee learning and knowledge transfer skills. Accelerating
Knowledge Sharing, Creativity, and Innovation Through Business
Tourism is an essential reference source that discusses how
differences in cultures, communities, rituals, norms, and scope of
business tourism could influence knowledge sharing practices.
Moreover, this book promotes an understanding on how to learn from
different cultures and enhance absorptive capacity by interacting
with different personalities and cultures. Featuring research on
topics such as knowledge management, social capital, and consumer
behavior, this book is ideally designed for business professionals,
managers, administrators, hotel executives, IT specialists,
executives, entrepreneurs, managing directors, and students looking
to boost their existing skills and expertise with innovation and
creativity by interacting with others and in a new context.
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