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The Hollywood Studio System: A History (Hardcover, 2005 Ed.)
Loot Price: R3,489
Discovery Miles 34 890
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The Hollywood Studio System: A History (Hardcover, 2005 Ed.)
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Despite being one of the biggest industries in the United States,
indeed the World, the internal workings of the 'dream factory' that
is Hollywood is little understood outside the business. The
Hollywood Studio System: A History is the first book to describe
and analyse the complete development, classic operation, and
reinvention of the global corporate entitles which produce and
distribute most of the films we watch. Starting in 1920, Adolph
Zukor, Head of Paramount Pictures, over the decade of the 1920s
helped to fashion Hollywood into a vertically integrated system, a
set of economic innovations which was firmly in place by 1930. For
the next three decades, the movie industry in the United States and
the rest of the world operated by according to these principles.
Cultural, social and economic changes ensured the dernise of this
system after the Second World War. A new way to run Hollywood was
required. Beginning in 1962, Lew Wasserman of Universal Studios
emerged as the key innovator in creating a second studio system. He
realized that creating a global media conglomerate was more
important than simply being vertically integrated. Gomery's history
tells the story of a 'tale of two systems 'using primary materials
from a score of archives across the United States as well as a
close reading of both the business and trade press of the time.
Together with a range of photographs never before published the
book also features over 150 box features illuminating aspect of the
business.
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