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Strategies in Global Competition (RLE International Business) - Selected Papers from the Prince Bertil Symposium at the Institute of International Business (Hardcover)
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Strategies in Global Competition (RLE International Business) - Selected Papers from the Prince Bertil Symposium at the Institute of International Business (Hardcover)
Series: Routledge Library Editions: International Business
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The main thrust of Part 1 is to give some understanding of the
concept of 'global competition'. In doing so, the chapters rely
heavily on industrial studies. Part 2 deals with two different
aspects of this change viewed from two different perspectives. The
one is economic and more macro: the other political and social and
more micro, being concerned with the way in which companies have to
utilize their various organisational units and integrate
information on a fragmented environment into a strategic whole.
Part 3 deals specifically with technology, as the particular
segment of the environment which often has the largest impact on
future strategies. In Part 4 the perspective of global competition
is applied at industry, country and company levels and it is shown
that this perspective adds new dimensions to old problems. The
final parts address the problem of management in global
competition.
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