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Strategies in Global Competition (RLE International Business) - Selected Papers from the Prince Bertil Symposium at the Institute of International Business (Hardcover) Loot Price: R5,558
Discovery Miles 55 580
Strategies in Global Competition (RLE International Business) - Selected Papers from the Prince Bertil Symposium at the...

Strategies in Global Competition (RLE International Business) - Selected Papers from the Prince Bertil Symposium at the Institute of International Business (Hardcover)

Neil Hood, Jan-Erik Vahlne

Series: Routledge Library Editions: International Business

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Loot Price R5,558 Discovery Miles 55 580 | Repayment Terms: R521 pm x 12*

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The main thrust of Part 1 is to give some understanding of the concept of 'global competition'. In doing so, the chapters rely heavily on industrial studies. Part 2 deals with two different aspects of this change viewed from two different perspectives. The one is economic and more macro: the other political and social and more micro, being concerned with the way in which companies have to utilize their various organisational units and integrate information on a fragmented environment into a strategic whole. Part 3 deals specifically with technology, as the particular segment of the environment which often has the largest impact on future strategies. In Part 4 the perspective of global competition is applied at industry, country and company levels and it is shown that this perspective adds new dimensions to old problems. The final parts address the problem of management in global competition.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Library Editions: International Business
Release date: November 2012
First published: 1988
Editors: Neil Hood • Jan-Erik Vahlne
Dimensions: 234 x 156mm (L x W)
Format: Hardcover
Pages: 400
ISBN-13: 978-0-415-65756-3
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business competition
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LSN: 0-415-65756-3
Barcode: 9780415657563

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