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Books > Arts & Architecture > Music > Music recording & reproduction
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To Feel the Music - A Songwriter's Mission to Save High-Quality Audio (Hardcover)
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To Feel the Music - A Songwriter's Mission to Save High-Quality Audio (Hardcover)
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List price R543
Loot Price R449
Discovery Miles 4 490
You Save R94 (17%)
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Neil Young, who removed his music from Spotify to protest COVID-19
vaccine misinformation, previously took on the music industry so
that fans could hear his music-all music-the way it was meant to be
heard. Today, most of the music we hear is com-pressed to a
fraction of its original sound, while analog masterpieces are
turning to dust in record company vaults. As these record-ings
disappear, music fans aren't just losing acollection of notes.
We're losing spaciousness, breadth of the sound field, and the
ability to hear and feel a ping of a triangle or a pluckof a guitar
string, each with its own reso-nance and harmonics that slowly
trail off into silence. The result is music that is robbed of its
original quality-muddy and flat in sound compared to the rich, warm
sound artists hear in the studio. It doesn't have to be this way,
but the record and technology companies have incorrectly assumed
that most listeners are satisfied with these low-quality tracks.
Neil Young is challenging the assault on audio quality-and working
to free music lovers from the flat and lifeless status quo. To Feel
the Music is the true story of his quest to bring high-quality
audio back to music lovers-the most important undertaking of his
career. It's an unprecedented look inside the successes and
setbacks of creating the Pono player, the fights and negotiations
with record companies to preserve master-pieces for the future, and
Neil's unrelenting determination to make musical art available to
everyone. It's a story that shows how much more there is to music
than meets the ear. Neil's efforts to bring quality audio to his
fans garnered media attention when his Kickstarter campaign for his
Pono player-a revolutionary music player that would combine the
highest quality possible with the portability, simplicity and
affordability modern listeners crave-became the third-most
successful Kickstarter campaign in the website's history. It had
raised more than $6M in pledges in 40 days. Encouraged by the
enthusiastic response, Neil still had a long road ahead, and his
Pono music player would not have the commercial success he'd
imagined. But he remained committed to his mission, and faced with
the rise of streaming services that used even lower quality audio,
he was determined to rise to the challenge. An eye-opening read for
all fans of Neil Young and all fans of great music, as well as
readers interested in going behind the scenes of product creation,
To Feel the Music has an inspiring story at its heart: One
determined artist with a groundbreaking vision and the absolute
refusal to give up, despite setbacks, naysayers, and skeptics.
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