Companies, Cultures, and the Region - Interactions and Outcomes (Paperback)

Europe has its strength in regional cultural diversity. However, current debates surrounding globalisation and the integration of markets tend to focus on the homogenisation of cultures, whilst the emergence of vital and innovative regional cultures has typically been neglected. This edited collection addresses this gap, considering relevant questions such as how strategies, orientations, values and symbols help a company to become aware of its location, and how different regional cultures are of interest to particular types of companies. The book's central focus is the interaction of regional and corporate cultures; how different cultures come together, shape each other and change. The volume takes an interdisciplinary approach, bringing together research from cultural science, regional science, social science and economics. This book was originally published as a special issue of the journal European Planning Studies.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	September 2015
First published:	2014
Editors:	Nick Clifton • Dieter Rehfeld • Stefan Gartner
Dimensions:	246 x 174mm (L x W)
Format:	Paperback
Pages:	184
ISBN-13:	978-1-138-95407-6
Categories:	Books > Business & Economics > Economics > General Books > Reference & Interdisciplinary > Interdisciplinary studies > Area / regional studies > General Books > Social sciences > Sociology, social studies > Anthropology > General Books > Social sciences > Sociology, social studies > Social issues > General Books > Business & Economics > Business & management > Management of specific areas > Research & development management
LSN:	1-138-95407-1
Barcode:	9781138954076

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