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Digitalization Cases Vol. 2 - Mastering Digital Transformation for Global Business (Hardcover, 1st ed. 2021)
Loot Price: R2,045
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Digitalization Cases Vol. 2 - Mastering Digital Transformation for Global Business (Hardcover, 1st ed. 2021)
Series: Management for Professionals
Expected to ship within 12 - 17 working days
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This book presents a rich compilation of real-world cases on
digitalization, aiming to share first-hand insights from renowned
organizations and to make digitalization tangible. With all
economic and societal sectors being challenged by emerging
technologies, the digital economy is highly volatile, uncertain,
complex, and ambiguous. It confronts established organizations with
substantial challenges and opportunities. Against this backdrop,
this book reports on best practices and lessons learned from
organizations that succeeded in tackling the challenges and seizing
the opportunities of the digital economy. It illustrates how twenty
organizations leveraged their capabilities to create disruptive
innovation, to develop digital business models, and to digitally
transform themselves. These cases stem from various industries
(e.g. automotive, insurance, consulting, and public services) and
countries, covering the many facets that digitalization may have.
As all case descriptions follow a unified template, they are easily
accessible for readers and provide insightful examples for
practitioners as well as interesting cases for researchers,
teachers, and students. Almost every organization is trying to
figure out how best to respond to the opportunities and threats
posed by digitalization. This book provides valuable lessons from
those organizations that have already begun their digital
transformation journey. Michael D. Myers, Professor of Information
Systems, University of Auckland Digitalization Cases provides
firsthand insights into the efforts of renowned companies. The
presented actions, results, and lessons learned are a great
inspiration for managers, students, and academics. This book gives
real pointers on the how and where to start. Anna Kopp, Head of IT
Germany, Microsoft The cases compiled in the second volume of
Digitalization Cases show how disruption can actively be managed.
Further, long-term insights from extended success stories of the
first edition highlight that courage to change pays off well. This
book represents a motivation for organizations to drive their
digital transformation journeys actively. Markus Richter, State
Secretary at the Federal Ministry of the Interior, Building and
Community and Federal Government Commissioner for Information
Technology, Germany
General
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