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Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Hardcover, 1st ed. 2021)
Loot Price: R4,731
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Frugal Innovation and Its Implementation - Leveraging Constraints to Drive Innovations on a Global Scale (Hardcover, 1st ed. 2021)
Series: Contributions to Management Science
Expected to ship within 10 - 15 working days
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This book discusses several product development strategies and
tools employed by organizations around the world to implement
frugal innovations. Over the past decade, frugal innovations have
caught the attention of countless management scholars. This book
comes at the right time for academics and practitioners alike, as
it explores how the concept of frugal innovation has evolved over
the past several years and is shifting its focus from merely
featuring 'cost' driven innovations to being more 'resourceful' and
'sustainable' at its core. Furthermore, in light of the ongoing
digital revolution and emergence of new business models such as
sharing economy and circular economy, the book highlights recent
and upcoming trends and their impacts on frugal innovation
strategies.
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