Multimodality is one of the most popular and influential semiotic
theories for analysing media. However, the application and
conceptual anchoring of multimodality often remains geographically
and disciplinarily grounded within local systems of thought. New
Studies in Multimodality combines the expertise of multimodalists
from around the globe, offering novel readings and applications of
central concepts in multimodality and inviting innovative synergies
between previously disparate schools. Combining perspectives from
the most actively developing traditions of theory and research,
this book progresses from classic concepts to more empirically and
practice-motivated contributions. Contributors engage in mutual
dialogue to present new theoretical perspectives and compelling
applications to a variety of old and new media. Expanding the basis
and scope of multimodality, this volume shows awareness and
experience of this field in many disciplines and illustrates how
versatile, pervasive and relevant it is for studying today's
communication phenomena.
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