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Books > Language & Literature > Language & linguistics > Historical & comparative linguistics
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Meanings in Madagascar - Cases of Intercultural Communication (Hardcover)
Loot Price: R2,770
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Meanings in Madagascar - Cases of Intercultural Communication (Hardcover)
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Most analyses of interpersonal communication ignore the
relationship between communication and culture. When intercultural
communication takes place, the interlocutors may have very
different conceptions of what is being discussed, since meaning in
any culture results from lifelong learning within that culture.
Such concepts as worldviews, cultural beliefs, and decision-making
processes are unique to each culture, and affect each culture's
interpretation of meaning. To illustrate problems with
communication and culture, Dahl focuses on the cultures of
Madagascar and the Western World. He suggests many ways in which
the Malagasy's worldview and values are different from the
Westerner's, and how these differences affect communication. A
"meaning matrix" is included to assist in interpretations of
everyday cases.
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