A powerful guide for seeking out the best acquisition and merger
targets
As increasingly more companies look to mergers and acquisitions
(M&As) as a source of new growth and revenue, there is an even
greater chance that these M&As will go bad. This insightful
guide focuses on one of the most often debated and key issues in
mergers and acquisitions-why some deals fail miserably and why
others prosper. It provides a complete road map for what potential
buyers should look for when picking a target and what
characteristics of sellers they should steer clear of, as well as
pitfalls to avoid during the M&A process. Real-world examples
are provided of high-profile failures-Quaker Oats, United Airlines,
Sears, and Mattel-and high-profile successes-General Electric and
Cisco.
Patrick A. Gaughan (New York, NY) is President of Economatrix
Research Associates and a professor of Economics and Finance at the
College of Business, Fairleigh Dickinson University. He is actively
engaged in the practice of business valuations for mergers and
acquisitions, as well as other related applications.
General
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