'Groundbreaking' Amy Cuddy, bestselling author of Presence 'A
roadmap for innovators, entrepreneurs and those seeking new avenues
for exploring and reimagining the future' Deepak Chopra Musicians
are masters of innovation, constantly finding new ways to adapt to
accelerating change and staying ahead of the beat.
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In Two Beats Ahead, Michael Hendrix and Panos Panay demystify the
artistic process of some of the greatest creative minds of our time
and reveal what they can teach us about creativity. Drawing from
first person interviews, you'll learn the secrets of collaboration
from Beyonce and Pharrell Williams, grasp the value of
experimentation with Radiohead and Imogen Heap, learn how to
prototype with Jimmy Iovine, hear why Justin Timberlake thinks you
should 'dare to suck', understand the power of reinvention from
Gloria Estefan, and the art of producing from T Bone Burnett and
Hank Shocklee, co-founder of Public Enemy. A musical mindset is a
revolutionary framework for creating and innovating in a dynamic
world. Two Beats Ahead shows you how
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'Inspiration for anyone looking to expand the reach of their
creativity' Tim Brown, author of Change By Design 'Based on their
course at Berklee, Michael and Panos show that a musician's
perspective, much like a designers perspective, can unlock
inspiration and innovation, no matter who you are' David Kelley,
founder of IDEO and the Stanford d.school
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