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Understanding Media Production (Paperback)
Loot Price: R1,126
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Understanding Media Production (Paperback)
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Using in-depth analysis of film, TV, news and online productions,
Understanding Media Production shows how media theory helps
aspiring producers understand good practice in media production.
With detailed contemporary examples, including Pirates of The
Caribbean, Game of Thrones, Love Island and PewDiePie's "letsplay"
videos, Dwyer highlights similarities and differences in the
production strategies and styles used for a wide range of media
products. The book tracks the evolution of these entertainment
formats and the emergence of the media businesses which produce
them. Chapters describe the key production practices associated
with each format, including single and multi-camera filming, news
reporting, three-point lighting and gameplay animation. They also
explain the development of the production roles associated with
these content forms; directors, producers, reporters,
correspondents etc. The book goes on to explain how media
businesses have used new technologies and production innovations to
reduce costs and increase profits, resulting in dramatic changes to
established production practices and roles. By comparing media
production across media industries, in the UK and US, and
illustrating the links between economic, sociopolitical and
cultural influences on production, Understanding Media Production
opens up a constructive debate between media practitioners and
theorists about key questions of creativity and innovation in
production.
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