0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Market research

Buy Now

The Mobile Wave - How Mobile Intelligence Will Change Everything (Paperback, First Trade Paper Edition) Loot Price: R702
Discovery Miles 7 020
The Mobile Wave - How Mobile Intelligence Will Change Everything (Paperback, First Trade Paper Edition): Perseus

The Mobile Wave - How Mobile Intelligence Will Change Everything (Paperback, First Trade Paper Edition)

Perseus

 (sign in to rate)
Loot Price R702 Discovery Miles 7 020 | Repayment Terms: R66 pm x 12*

Bookmark and Share

Expected to ship within 9 - 17 working days

In the tradition of international bestsellers, "Future Shock" and "Megatrends," Michael J. Saylor, CEO of MicroStrategy, brings "The Mobile Wave," a ground-breaking analysis of the impact of mobile intelligence--the fifth wave of computer technology.
"The Mobile Wave "argues that the changes brought by mobile computing are so big and widespread that it's impossible for us to see it all, even though we are all immersed in it. Saylor explains that the current generation of mobile smart phones and tablet computers has set the stage to become the universal computing platform for the world. In the hands of billions of people and accessible anywhere and anytime, mobile computers are poised to become an appendage of the human being and an essential tool for modern life.
With the perspective of a historian, the precision of a technologist, and the pragmatism of a CEO, Saylor provides a panoramic view of the future mobile world. He describes how: A Harvard education will be available to anyone with the touch of a screen.Cash will become virtual software and crime proof. Cars, homes, fruit, animals, and more will be "tagged" so they can tell you about themselves. Buying an item will be as easy as pointing our mobile device to scan and pay.Land and capital will become more of a liability than an asset.Social mobile media will push all businesses to think and act like software companies.Employment will shift as more service-oriented jobs are automated by mobile software.Products, businesses, industries, economies, and even society will be altered forever as the Mobile wave washes over us and changes the landscape. With so much change, "The Mobile Wave "is a guidebook for individuals, business leaders, and public figures who must navigate the new terrain as mobile intelligence changes everything.

General

Imprint: Da Capo Press Inc
Country of origin: United States
Release date: May 2013
First published: May 2013
Authors: Perseus
Dimensions: 235 x 156 x 29mm (L x W x T)
Format: Paperback - Trade
Pages: 304
Edition: First Trade Paper Edition
ISBN-13: 978-0-306-82253-7
Categories: Books > Social sciences > Sociology, social studies > Social research & statistics > Social forecasting, futurology
Books > Business & Economics > Business & management > Sales & marketing > Market research
Promotions
LSN: 0-306-82253-9
Barcode: 9780306822537

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Villager - How Africans Consume…
Feyi Olubodun Paperback R250 R223 Discovery Miles 2 230
Communication Research - Techniques…
G.M. du Plooy Paperback  (1)
R754 R684 Discovery Miles 6 840
Marketing Communication - An Integrated…
Ludi Koekemoer Paperback R551 Discovery Miles 5 510
Marketing Research: Tools and Techniques
Nigel Bradley Paperback R2,143 Discovery Miles 21 430
Personal Selling
M C Cant, A Drotsky Paperback R421 Discovery Miles 4 210
Marketing Research
Jan Wiid, Colin Diggines Paperback R598 R559 Discovery Miles 5 590
The Book Every Marketer Should Most…
Paperback R340 R304 Discovery Miles 3 040
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R638 Discovery Miles 6 380
Autophagy - How to Live Healthy and…
Lauren Prieto Hardcover R794 Discovery Miles 7 940
Handbook of Culture and Consumer…
Sharon Ng, Angela Y. Lee Hardcover R4,185 Discovery Miles 41 850
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R635 Discovery Miles 6 350
The Routledge Companion to Identity and…
Ayalla A Ruvio, Russell Belk Hardcover R7,063 Discovery Miles 70 630

See more

Partners